Usama Dairies Model Farm
Milk production in Pakistan is dominated by smallholders. More than 8.5 million families raise cattle and buffaloes and a vast majority (>83%) have less than 6 animals (all ages) per household. Many of these smallholders are subsistence farmers and thus do not proactively seek to improve the productivity of their animals. Economic pressures and shrinking common grazing areas are forcing these subsistence smallholders into market oriented smallholders in rural areas where there is a market for milk. Demand of dairy industry for raw milk is increasing @ 20% annually. This demand however, cannot be met by just emphasizing improved milk production from the smallholder dairy farmers. With increased international prices and demand for milk and dairy products, many big investors have started planning investment in dairy farming in the country
Un-availability of animals of high production potential from a known source in the country has resulted in import of animals from abroad for establishing these farms. These imported animals suffer from adaptability problems and are particularly prone to tick borne diseases and foot and mouth disease. The success of these corporate livestock farms will depend upon the professional competence of the farm management. Success of these large dairy farms will also be directly correlated to the degree of mechanization at the farm particularly in machine milking, fodder cutting and silage making. The cost of production of milk at these corporate farms is expected to be higher than the one seen at smallholders' farms. However, availability of better quality milk in sizeable quantity from a single source will result in payment of higher prices for milk from these corporate dairy farms by the dairy industry.
Overall Project Goal 
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Improving the health of humans is one responsibility among many in the fight against poverty. Healthy children become healthy adults: people who create better lives for themselves, their communities and their countries......


The Universal Declaration of Human Rights (UDHR) recognizes  education  as a fundamental right amongst the most important rights for survival for humans. It helps reduce poverty, child mortality, population growth and in......


PLYC considers this earth is just not the home of ours but our next generations will live on this planet. It is our duty to do every


Pakistan is an agricultural country. Our economy is dependent on this sector. Change is the order of the day. In our country, we, of course have changed our methodology of agriculture over the years. But we miserably failed to cope with the pace of changes in agricultural sector.


PLYC has focused exclusively on rural poverty reduction, working with poor rural populations in developing communities to eliminate poverty, hunger and malnutrition; raise productivity and incomes; and improve the quality of their lives. PLYC has implemented projects in very different natural,


Pakistan lions Youth Council implemented the Projects with Technical and Financial support of USAID/Abt .Associates ,philanthropists and on self help basis on Water Sanitationa, shelter, and Hygiene Promotion

livestock Development

Usama Dairies  farm was build in 2010. Usama Dairies  as model Farm and started working there with a single cow due to lack of financial resources. Usama Dairies  Model Farm independently worked for one year and ultimately succeeded to implement the Diary development Project with the technical and financial support of USAID and DRDF (Dairy Rural Development Foundation)


It is a known fact the development of a nation depends a lot on the participation of females. But we have to work hard to make


People of Pakistan are hard working and they like to learn the skills. Especially women are far ahead than men in learning skills.

Women Enpowerment

Pakistan lion Youth Council is working to increase the fortification and promotion of rights of expression, assembly, association and thought including religious freedoms in Pakistan where rights are at most risk. PLYC work closely with religious leaders, religious institutions, network and consoritium

Volince Against Women

Donor Name - TAHAFFUZ (women s Development Concerns) and Canadian International Development Agency (CIDA) Target District-Khanewal Pakistan Lions Youth Council in collaboration with TAHAFFUZ (women s Development Concerns) and Canadian International Development Agency

Youth Development

PLYC believes in change and youth is the only factor to create the sustainable change to develop the communities. Seeing the country statistics, Pakistan possesses 64% population of youth which can create massive change in all areas of development if we provide them resources.


The plyc mission seeks to better the lives of individuals and disable people, to change their lives through our own.plyc provides rehabilitation and employment for disabled youth.we hope bring care and blessings to these neglected people with our love and actions,help them to overcome poverty while rebuilding dignity and hope for everyone




All Pakistan Youth Federation, since August 1990.

Ministry of Youth Affairs (Govt. of Pakistan) since Sep 1991

Punjab AIDS Consortium (PAC), since 2004

UNICEF Punjab, since March 1992

REAT Network/Asia Foundation

Pakistan National AIDS Control Program (PNAC)

FAFEN Membership

Membership with Nutrition Network


Areas We Work At

ISO 9001-2008

Quality Management System





PCP Certification

Certified through

Pakistan Center for Philanthropy (PCP).




Registered Under Voluntary Social Welfare Agencies Registration & Control Ordinance 1961 (X L V I) Vide Number Registered Under Societies Registration Act Of 1860.



Pakistan lions Youth Council have got the Consultative status with Economic and Social (ECOSOC ) Support and Coordination Department Economics and Social Affairs of United Nations

Department of Public Information (DPI) / NGO Section at United Nations, New York since April 1997.



Our Work
National Youth Award
We achieved "National Jinnah Award" against our services for the "Ministry of Youth Affairs Govt. of Pakistan" awarded by Prime Minister of Pakistan in August 2008.


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Usama Dairies


Usama Dairies was build in 2010.Usama Dairies  as model Farm and started working there with a single cow due to lack of financial resources. Usama Dairies  Model Farm independently worked for one year and ultimately succeeded to implement the Diary development Project with the technical and financial support of USAID and DRDF (Dairy Rural Development Foundation)

The project was to develop and train small scale dairy farmers.  Support these trained small holders financially.  Usama Dairies  Model Farm was promoted having 60 cows of 40 acres,

Usama Dairies farm was build in 2010. Usama Dairies as model Farm and started working there with a single cow due to lack of financial resources. Usama Dairies Model Farm independently worked for one year and ultimately succeeded to implement the Diary development Project with the technical and financial support of USAID and DRDF (Dairy Rural Development Foundation)

The project was to develop and train small scale dairy farmers.  Support these trained small holders financially.  Horizon Model Farm was promoted having 60 cows of 40 acres,

Usama Dairies Model farm is on three acres among total of 20 acres while reaming 17 acres are for the  fodder land and 20 acres for citrus fruit and grapes etc. Dairy shed have purebred and crossbred animals in which herd size is consisted of more than 70 animals including large and small animals. Farm is running with modern dairy practices including free access of water, silage feeding and artificial insemination. Fruit farm is being irrigated with drip irrigation system to save the water consumption and to get maximum yield/output.

The Usama DairiesDairy Project is moving ahead as per the planned targets and goals for its 6th year. The project's interventions are being extended towards Southern Punjab, mobilizing more potential beneficiaries, whereas, it is also selecting trainees from other rural areas of Khanewal District.




Key achievements of Usama Dairies Model Farm to date include:

The project's outputs correlate with the larger goals and objectives of the Dairy Project, which thrive on the core perspective of trainings, equipping dairy farmers, young rural men and women with the necessary skills to provide services to improve their incomes and job opportunities and the livestock sector productivity. Additionally, the project field team is rendering extensive follow-up support to its trained beneficiaries. This will ensure strong market linkages and availability of timely services, thereby boosting livestock productivity and household incomes in rural setups.


The Dairy Project is now ensuring compliance of essential environmental measures at all project sites. All matters concerning environment is implemented in the various training sessions and by the beneficiaries, while delivering services to the rural dairy farming community. This will ensure the sustainability of our efforts in the long-run.

Dairy Project's popularity is evident since the demand from beneficiaries for trainings is on the rise in rural communities, especially in surrounding areas of the Usama Dairies Model farm .

Usama Dairies Model Dairy Project has been invited to various platforms where a strong emphasis has been laid on subjects such as Pakistan's dairy sector, Islamic banking, poverty alleviation, and renewable energy and bio gas at the farm level.


Activities and achievements

Usama Dairies Model Project successfully implemented the project through following activities for achievement of defined results .

Inauguration ceremony

Usama Dairies Model Farm arranged the inauguration ceremony at Usama Dairies Model Farm in which Team of DFID and Nestle and large number of farmers participated. Dr Nuzhat Qaiser shared the objectives of the Diary Model Project . Participants also shared the best practices.

Following Members of DRDF and Nestle participated in the inauguration ceremony 


Trainings of  Doctors on Artificial Insemination Technicians Modern Techniques

Usama Dairies Model farm is imparting Training of doctors on Artificial Insemination Techniques and conducted the three days training of 35  doctors  on Artificial Insemination Techniques including  technical support, resolving issues related to semen and gas supply, and collection of data. During the training addressed issues related to market linkages and the supplies of medicines were also discussed Master trainers were Anne (Netherlands) and Jim Burrel (Australia). They shared their experiences with trainees


Poverty Reduction through Trainings on Diary

Usama Dairies Model Farm is implementing the project for poverty reduction among the rural women through the Technical & Financial support of DRRF and Nestle Pakistan. Usama Dairies Model Farm trained 200 Female Farmers on Improving the financial status and women empowerment through the trainings of women farmers through improved information on modern  Dairy management, increased productivity,  cost reduction and value adding strategies. Trained smallholder female farmers to efficiently provide milk marketing, dairy inputs and other services to their clients ultimately contributing in Poverty reduction in Rural areas.


Training of Female farmers (small holders ) on poverty reduction

Horizon Model dairy farm is imparting training of female farmers on live stock and trained 150 females. The main objective of the training is to increase the productivity and incomes of small dairy farmers in Khanewal ultimately increasing the incomes of small dairy in Punjab by offering training of best practices in dairy farming.

Horizon Model dairy farm introduced techniques and resources that helps to improve milk yields and livestock management. The project promotes linkages between small dairy farmers and suppliers, service providers (including financial service providers), and higher end markets

Training and Support for Dairy Farmers

Project provided two-day trainings to 150 dairy farmers, one-day trainings to 200 dairy farmers and one month trainings to 105 farm managers. Dairy Project's follow-up team for dairy farmers continued individual as well as group meetings with the project-trained farmers, to provide them technical assistance. The team successfully completed second silage campaign in 41 villages in Khanewal District 

All farmers were guided to adopt silage technique during fodder shortage season, to boost up their milk yield and incomes. Follow up team also contacted trained farm managers to obtain information about their post-training status.


Formation of Farmers groups for milk addition and product sale promotion

Usama Dairies Model Farm selected the potential farmers having keen interest in the milk growing and addition values and trained them on the milk addition and product sale promotion in Khanewal 

The overall objective of the project was to raise milk production among the beneficiaries, thereby increasing the availability of milk products for home consumption and improving household income through greater milk sales. Main


activities carried are:

Development of a milk-marketing system

Adaptation of proven livestock and fodder-crop production technology to local conditions

Linkages with Micro credit institutions for Provision of credit packages for tube wells, inputs, equipment, and transport and land rental.

Development of satellite farming services, such as veterinary and animal breeding services and production input supply


Way Forward/Next planning:

In coming days we have planned capacity building trainings on


Drip irrigation Solar project.

Pakistan Lions Youth Council is implementing the Drip irrigation solar system as an model project in Kachi  Pakki  area of Khanewal district with Technical and Financial support of World Bank, Through this project Pakistan Lions Youth Council is conducting the training of farmers on modern techniques of  fruit growing practices especially grapes citrus and other fruits. PLYC has established demonstration plots for the model drip system motivating the farmers to use modern techniques of irrigation.


Modern Diary farming project.

Pakistan Lions Youth Council management team visited Australia for the sharing experience on modern dairy farming. Team visited different cow forms and conducted meeting with the owners of the farms. Pakistan


Visit of Nestle Head of Department.

Nestle Pakistan head of Department visited Usama Dairies Model Farm Khanewal. He appreciated Pakistan Lions Youth Council to manage an excellent farm. He shared the following points.


Visit of Angro Food Head of Department.

Angro Food Pakistan head of Department Dr. Muhammad Ashraf visited Usama Dairies Model Farm Khanewal and shared his experience

He said that awareness among farmers in rural areas for milk production its preservation and selling has been improved but there is still need to improve and built the capacity of farmers/owners of cattle farmers on modern technical methods of milk growing and especially growing of animal feed, increasing the availability of milk products for home consumption and improving household income through greater milk sales.


Visit of Director National Agricultural Research Council Islamabad .

Director National Agricultural Research Council Islamabad visited Usama Dairies Model Farm Khanewal and he guided for the modern agricultural practices. He said that Farmers should  grow  seasonal open field vegetables, by analyzing and identification of insect, pests, diseases, nutritional deficiencies, soil problems, integrated crop management techniques,

Capacity building of farmers for making their own decisions according to situation for better crop management These Farmers also minimize the use of pesticides in vegetable production, promoting use of safe pesticides,


participation in Capacity building program organized by JICA

Management staff of Pakistan Lions Youth Council participated in the capacity building/progress sharing meeting of NGOs in Multan jointly organized by DRDF and JICA . All NGOs gave their presentations and Pakistan Lions Youth Council also gave the presentation of the live stock and agricultural development project. Program Manager share te progress of the project, all participants appreciated the progress and achievements of PLYC.


Ongoing Projects 

GFATM NFR (Malaria Component)

Elimination of Child and Bounded Labour

GFATM Round 8 (Bridging the Gap for TB


Child Protection & Child Rights Governace

GFATM NFR (TB Component)


Ending Gender Based Violence Together





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